OVS opens the Group’s largest flagship store in Dubai
OVS takes a new step in its international expansion with the opening of the Group’s largest flagship store in Dubai, inside Dubai Mall, the world’s most visited shopping mall, with over 100 million visitors every year. Located just a short distance from the Burj Khalifa, the store strengthens the Group’s presence in the United Arab Emirates, one of the most dynamic and attractive markets globally.
OVS opens the Group’s largest flagship store in Dubai
OVS takes a new step in its international expansion with the opening of the Group’s largest flagship store in Dubai, inside Dubai Mall, the world’s most visited shopping mall, with over 100 million visitors every year. Located just a short distance from the Burj Khalifa, the store strengthens the Group’s presence in the United Arab Emirates, one of the most dynamic and attractive markets globally.
The store
The new store, directly managed by OVS, spans more than 2,500 square metres and brings together the company’s leading brands under one roof. Alongside OVS and OVS Kids, the store features a selection of renowned brands including Piombo, Piombo Kids, Les Copains, B.Angel, Utopia, Altavia, Goldenpoint, Stefanel and Shaka. The offering includes premium collections across all categories – from womenswear and menswear to kidswear, accessories and underwear – complemented by exclusive products designed specifically for this store in the United Arab Emirates, catering to the diverse lifestyles of a varied and globally minded customer base.
The store also features Shaka, OVS’s beauty concept, in the largest format ever created by the Group, offering a carefully curated selection of international indie brands and Made-in-Italy labels.
"The new flagship store represents a particularly significant evolution, featuring a refined and elegant architectural design and serving as a prestigious showcase for all our brands. Its location at the heart of one of the world's most important retail hubs allows us to best express the uniqueness of our "House of Brands" model and present it to a global audience."
Stefano Beraldo – CEO of OVS S.p.A.
